WE'RE HERE TO HELP
Our Mission
“To globally revolutionize the way New Homes are bought and sold” using our universally common, visual language. We will use technology to vastly improve the new home shopping experience and journey and thereby, lower the pain, friction and cost of buying new homes.
OUR VISION
We envision an AI-assisted world where buyers are instantly globally-matched with builders, communities, plans and home sites on a common platform. Ultimately, new home buyers will FIND, DESIGN, EXPERIENCE and BUY their new homes completely online.
INNOVATION
The New Home industry is notorious for being “slow to innovate, but quick to copy.” We aim to change that.
Disruptive technologies will dramatically widen the gap between the “haves” and “have nots” of digitally marketing New Homes. Coming in “second” is effectively coming in “last”. Copying is now more risky than Innovation.
Innovation is our pride and joy. It’s what got us here. It’s what will fulfill our mission.
WHO ARE WE?
WE'RE THE "SMARTISTS"!
We’re an eclectic mix of nearly fifty Software Developers, Modelers and Artists. So we jokingly refer to ourselves as the “smartist” people in our industry. It’s this diverse combination, in a casual environment, that enables us to create the engaging visual content that will spawn the next generation of New Home Digital Marketing.
HEY Y'ALL!
We’re headquartered just outside of Raleigh, NC. Not only do we enjoy a great place to live and work in this high-tech mecca, but our area is a great New Home Marketing testing ground that boasts one of the largest Homebuilders Associations in the country with hundreds of builders and communities.
WE'RE MOVING UP!
In 2020, we’ll be moving into our new 7K sf top floor office overlooking Main St. and an amphitheater in downtown Holly Springs. We’re 50% owners of this 53K sf mixed-use building.
Come grow with us!