Your App's Content Management System

No Programming Skills!

Not a programmer? Perfect. Just drag n' drop in photos, type in descriptions, click on color swatches or house lots to update, and select from drop down lists.

Secure Cloud Database

Update your app via a secure online login.

Real-time Updates

Instantly, update all data and graphic content anytime and anywhere online.

This is where you update and edit your app's content.

DIY Color Renderings

Instead of paying and waiting for different color renderings of your home, interactively create thousands of color renderings of your home online for no extra costs.

In-Depth Analytics

Track the most popular communities, plans, colors, square footages, lots, etc in unprecedented detail. Data is captured in anonymous aggregate and at individual details for those who have logged-in and saved their Favorite homes.

Builder - Set-up

  • Setting up your app is quick and easy. Just drag n' drop in your logo and add your company contact information, website address, colors, and the metro area and cities of your communities.
  • Once you designate your Dashboard Administrator, that person will receive all future login requests via email. A simple click to approve grants new user access.

Color Tool

  • Create color palettes for each material from paint libraries of major paint vendors.
  • Visualize your designs in real-time and with a click, you can publish your rendering on your app or download the digital image for emailing or printing.

Neighborhood Updates

  • Instantly update each community with captions, descriptions, contacts, logos, and maps.
  • Communities can be inactivated (will not be displayed on the front end) but still have useful data on the backend Dashboard. This is useful for retired communities or content preparation before rolling-out new communities.
  • Drag and drop in representative community thumbnail image, and neighborhood photos for slideshow.
  • Create, name, and even add pricing for whole-house color schemes for each neighborhood.
  • Adjust your settings: make neighborhood active/inactive, turn pricing on/off, designate house lots' unit of measurement, set house plan sort by fields and ascending/descending defaults.

Elevation Updates

  • Easily edit Plan names and add elevation square footages, captions, and sales price.
  • Quickly update each Elevation's Bedroom and Bathroom counts from a drop-down list.
  • If you bundle your elevations (group all of the alternate elevations together and represent them with one elevation), then simply choose the representative (default) elevation from a drop-down list.
  • A color preview tool enables you to quickly design, visualize, assign, publish, and download renderings of your color scheme designs.
  • Drag and Drop in Exterior Photos of each Plan.
  • Easily add Virtual Tours, 360s, and Videos by simply copying and pasting their web link urls.
  • Add Special Feature Tags to highlight the special features of your homes (i.e. Downstair Masters, 3 Car Garage, Stone Facade, etc). These features are filterable on the App for quick finds of desired features.

Floorplan Updates

  • Identify which floorplans go with which Elevation of each Plan.
  • Name and assign floorplan Options to each base floorplan.
  • Add any additional pricing and square footage for floorplan options. Link options that are mutually-exclusive (cannot both be chosen as they occupy same space) so they appear as toggles.
  • Drag and Drop in Interior Photos of each Plan.

Site Plan Updates

  • Double-click to add and delete lot circles on the site plan. Drag and drop lot circles to correct locations. After adding lots, you can add lot -specific information: lot status, address, size, and premiums.
  • You can customize lot labels, hide lot numbers, and even change the shape of lot circles into ellipses.
  • Customize Legend Colors from a color wheel for lot statuses: Sold, Model, Available, Inventory, Under Construction, and Reserved.
  • Easily exclude specific elevations from any house lot. By default, all elevations for a community are available on every lot.
  • For Inventory Lots, you can add the typical MLS information. Unlike MLS, your inventory home will also display an inset image of the house lot and the home's floorplans. Simply drag and drop in any photos for your home.

Reports and Analytics

  • Online Home Designer App traffic is collected as both Anonymous Aggregate data and Buyer-specific selections (or those who have logged-in and saved their Favorite Homes).
  • Anonymous Aggregate data is combined with Google's demographic data to derive Buyer profiles and provide shopping insight (i.e. most popular communities, plans, square footages, color schemes, pricing, house lots, floor plan options, number of bedrooms, etc.)
  • For app visitors that have logged-in and saved their Favorites, we capture email information and specific house selection details. Ultimately, this information will enable lead-generation and could launch highly targeted and personalized email campaigns.